Using Confident Language in Business Negotiations - Episode 33
04:17
Apr 12, 2024 9:17 PM
04:17
Apr 12, 2024 9:17 PM
Description
Negotiations are a dance – a balance between collaboration and advocating for your position. Confidence is, of course, key, and the language you use plays a crucial role in conveying it.
Here's how to harness the power of words in three key areas:
1. Framing & Highlighting Value:
Start Strong: Open with a positive, confident statement that positions your value. Instead of "We're happy to discuss this opportunity," try "Our solution has a proven track record of increasing sales by X%."
Focus on Benefits: Shift the conversation from features to the benefits your offer brings. Don't just say "Our software is user-friendly," explain how it "streamlines workflows and saves your team time."
2. Concession Language with Strength:
Conditional Agreements: Acknowledge their points without conceding defeat. Use phrases like "That's a valid concern. To address it, we can offer..." This shows you're listening while steering the discussion.
"We Can" vs. "We Might": Use strong verbs that project confidence. "We can offer a discount for a bulk order" sounds more assured than "We might be able to consider a discount."
3. Closing the Deal with Clarity:
Active Voice & Ownership: Phrases like "We propose a contract with..." sound stronger than "Perhaps we could have a contract."
Summarize & Confirm: Recap key points and confirm next steps. End with "By finalizing the contract today, we can begin implementation next week"
Confident language isn't about aggression; it's about clear, persuasive communication. By strategically using these tips, you'll project confidence, effectively advocate for your value, and navigate negotiations with power and professionalism.