I think the best way to start a persuasive essay is to begin with the idea that at a point in the past, you felt one way about things:
"Not long ago, I believed that ________ (smokers should not pay a tax because... or Smokers really should be paying a tax because...)"
This gets people on board with you who would have disagreed with you if you had started out with the truth of your final message. Basically you are pandering to the people who would have disagreed with you in the next paragraphs. Some of them still will, but maybe you will keep a few on board that would have not been if you had not taken the time to side with them at first.
Then you say what made you change your mind:
"That was how I felt until something happened that made me see things differently. I can remember it like it was yesterday. A close fiend of mine told me.... (or) A close relative had been keeping a secret. They would have probably never told anyone, but one day it just became clear while we were talking, that.... (or) I heard this simple fact on the news..." You must tell a short story that will change the views on the topic as they were changed for you. This is your chance to show the importance of seeing it the way you do. Not everyone will agree, but the more riveting your story, the more undeniable your opinion will be.
Then make a logical conclusion without being overly demanding. Work with emotions and logic, not emotions and demands. If you end with, "This is why smokers MUST pay taxes" or "This is why NO smoker should be forced to pay a tax for smoking" You will have changed nobodies mind. You must let the story speak for you. End with something more like-
It was because of the experiences that I lived through, watching _____ (my friend, relative_ people like those I saw on the news that day- or whatever...) that I come to the conclusion that _____________ (say something percussive and logical without making demands.)
Good luck.