U.S. native speaker here. Yes, we use "kibble." It means dry pellets of ground pet food.
I just checked with my wife, who's a retired veterinary technician, and she confirms what I thought: the word can be used BOTH an uncountable noun--"We feed our dog kibble," AND as a countable noun for the individual pellets, "To give your dog this medicine, try hiding the pill among the kibbles."